Your people are your most valuable resource. They are the face, voice and ears of your organisation.

Many thousands of pounds are spent each year by organisations wanting to reach their customers with the right message, at the right time. How frequently does your organisation review how 'joined up' these messages are with what your employees are thinking and doing?

Creating an open communications culture, ensuring that the same thread of messages seamlessly flows from your employees to your customers, caring about the detail that can turn a satisfied customer into an unhappy one, means that the same effort and investment should be spent ensuring your employees understand and communicate your corporate values and culture.

This exercise will help you to draw up an internal communications activities map that reflects what you do now and subsequently prepare a framework with identified targets and outcomes over a 2-3 year period.

Benefits? Confidence that your employees understand and support your corporate values and are reinforcing it in everything they do.