posted: 04.12.04

When one of our Marketing Answers partners, Quentin Press asked us to work out how to put together a point of sale presenter for Tesco, we scratched our heads for a while, looked at the brief and thought, this isn't really our area of expertise.... but for a friend and partner, we'll have a go.

The solution was accepted with delight by the client and before long, at a supermarket near you, you will be able to access details of local alternative health practitioners through a Nutri Centre table top presenter. If the pilot scheme is successful with customers, the Tesco Nutri Centre practitioners guide will be rolled out Nationwide – with details of 1200 individual services.